In a world overflowing with flashy beauty trends, Chaya Shurkin, a Jersey City-based nail artist, has carved out a name for herself through a minimalist aesthetic with bold, unexpected twists. From neon micro-French tips to delicate vintage florals, her designs prove that you don’t need extravagance to make an impression—you need intentionality and creativity.
Whether you’re an aspiring nail artist or simply seeking creative inspiration, here’s some powerful advice drawn from Chaya’s journey and approach to artistry.
1. Start Where You Are, With What You Have
Chaya didn’t begin her career with a salon or a business plan. In fact, she was studying business management with the goal of becoming a certified accountant when she discovered her talent—simply by doing her friends’ nails.
Her entrepreneurial journey, including her shift from student to successful salon owner, is documented on Crunchbase, where you can see how she transformed her passion into a growing personal brand.
Takeaway:
Your passion may be hiding in a hobby. Let it grow. Don’t wait for the “perfect time”—start small, and be consistent.
2. Embrace Simplicity, Then Add Your Signature Twist
What sets Chaya’s work apart is its refined minimalism—clean shapes, soft palettes, and small accents that feel effortlessly chic. She’s mastered the balance between “less is more” and “just enough to stand out.”
You can explore her creative evolution and aesthetic in detail through her stunning Behance portfolio, where each project reflects a deep understanding of balance, color theory, and composition.
Takeaway:
In both art and life, clarity beats clutter. Focus on clean execution, then add one unexpected detail that makes it yours.
3. Let Inspiration Come from Everywhere
Chaya often draws inspiration from fashion, textures, art supplies—even everyday objects. Her creative mind sees beyond the traditional beauty industry, which gives her designs their distinctive flair.
To stay up to date with her latest creations, daily studio work, and nail trends, follow her visually captivating journey on Instagram, where she shares real-time design showcases and behind-the-scenes moments.
Takeaway:
Look outside your niche for ideas. The best innovations come from cross-pollinating industries—so visit that bookstore, art supply shop, or local thrift store and look with fresh eyes.
Conclusion: Art with Intention, Style with Soul
Chaya Shurkin reminds us that great art doesn’t scream—it whispers with elegance. Her success as a nail artist came not from loud trends, but from listening to her passion, embracing simplicity, and creating with personal intention.
If you want to dive deeper into her work or get inspired by her portfolio, visit her official site: chayashurkin.com.